Most people don't understand Citation Authority. So we ran AVS Flashs on real businesses owned by real people — without their permission — just to prove the concept works. No client relationship. No agenda. Just evidence that this stuff matters for everyone — from a beauty salon in Wiltshire to a NASDAQ-listed aviation company.
We ran these AVS Flashs on real businesses. Hopefully it'll get their attention.
37% of consumers now start searches with AI instead of Google (Conductor, 2026). Here's what happens when you check what AI actually says about a business.
Premium restaurant and bar
Business: Fine dining and hospitality, Bristol
Known for: "Trusted fine dining destination in Bristol with established media presence"
AVS Score: 42/100 — Emerging
Visible in some AI responses due to press coverage and review sites, but inconsistently cited. AI struggles to distinguish Pasture from larger hospitality brands without stronger structured data and content strategy.
Report available on requestOur founder's mum's business
Business: Beauty and aesthetics, Wiltshire
Known for: "The go-to beauty and aesthetics clinic in Wiltshire"
AVS Score: 3/100 — Ghost
Almost entirely invisible to AI. Client reviews on Google are the only signal — no website content, no treatment pages, no structured data for AI to find.
View AVS Flash →A real bakery business we audited
Business: Bakery and food business, Bristol
Known for: "Bristol's best artisan buns and baked goods"
AVS Score: 3/100 — Ghost
A TripAdvisor listing and Google Maps pin are the only signals. No menu online, no baking story, no reason for AI to recommend them over Gail's or Paul.
View AVS Flash →Our founder's dad's old business
Business: Glass office partitioning, Chippenham
Known for: "Bespoke glass office partitions and workspace dividers"
AVS Score: 5/100 — Ghost
Almost entirely invisible to AI. No structured data, no comparison content, and no case studies for AI to reference. The few trade mentions that exist aren't enough to register across any platform.
View AVS Flash →Mid-size law firm
Business: Professional services (law), Surrey
Known for: "Commercial and employment law practice"
AVS Score: 18/100 — Whisper
Appears in some AI results due to profile on legal directories, but lacks the content depth and domain authority to be consistently recommended over larger firms.
B2B SaaS startup
Business: Technology and software, London
Known for: "Cloud automation software for mid-market companies"
AVS Score: 31/100 — Whisper
Mentioned in AI responses but only when directly searched. Lacks thought leadership presence and third-party citations to achieve wider AI visibility among competitors.
Health and wellness retail
Business: Retail and wellness, Manchester
Known for: "Independent wellness and beauty products retailer"
AVS Score: 7/100 — Ghost
Completely invisible to major AI platforms. Strong local presence but no online content strategy or structured data to signal authority to AI models.
Three very different businesses. Three very different sectors. But the pattern is always the same: AI either knows you exist or it doesn't. And if it doesn't, you're invisible to a growing number of people who'll never type your name into Google. They'll just ask AI.
That's what we measure. That's what we help you understand and influence. That's what Citation Authority is for.
Find a comparable AI brand visibility service matching our depth, detail, and strategic insight — and we'll beat their price by 10%.
Can't beat it? We'll reconsider our pricing. That's how confident we are.