What an AVS Exec Brief actually is

Most agencies offering free GEO audits run them at 25 prompts and call it done. The output is a sample. It looks like measurement; it isn’t.

Our Exec Brief is a real one-day measurement. Same methodology as the full AVS Annual. We design a tailored prompt set for your business, run it across ChatGPT, Google AI Overviews and Perplexity, and score the responses by hand. You get a visibility score, the headline findings, and a named-competitor view of who AI is recommending instead of you.

It’s the closest thing to the real AVS Report you’ll get without commissioning one.

What we need from you

No financial commitment. But the time commitment is real, because the time is what makes the brief useful.

Step 1

Fill the form

Tell us who you are, what you sell, who your competitors are, what queries matter to you. Five minutes.

Step 2

30-min discovery call

Upfront. We use it to build the prompt flow properly — the difference between a real measurement and a generic sample.

Step 3

30-min run-through

When we deliver the brief, we walk through it with you. So you actually understand what AI is saying about you.

That’s it. No invoice. No retainer. No upsell pressure. We’re doing it because it’s the right way to give people a feel for how we work — and so we get a feel for whether we’re right for you too.

What you get

A real one-day AI visibility measurement using the same methodology as the full AVS.
A tailored prompt flow built around your business, your competitors, and the queries that actually matter to your buyers.
Coverage across ChatGPT, Google AI Overviews and Perplexity, single country.
A visibility score, the headline findings, and a named-competitor view of who AI is recommending in your category.
A 30-minute live run-through so you understand what the brief is telling you and what you’d do about it.

What you don’t get

The full 12-pillar breakdown, the Top 12 prioritised recommendations, the full Supporting Document audit trail, and the strategic consultation that come with a paid AVS engagement.

If you want those, the Exec Brief is the gateway. Once you’ve seen the real measurement, you’ll know whether the full AVS is worth commissioning.

Why we changed the way we do this

We used to run a free Flash report. It wasn’t doing K&C or clients justice — it gave the wrong impression of what we do, and we kept getting prospects who dropped a form, took the report, and disappeared.

The Exec Brief is more work for us. We do the extra work because it’s how we filter for genuinely interested clients — and it’s the only way the brief is actually useful. Read why we killed the Flash report →

If that sounds like the way you’d want to engage

Fill the form. Book the call. We’ll take it from there.

Get in touch